August 3, 2018
Stop Innovating Blind
The successful exploitation of new ideas is crucial to a business being able to improve…
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June 13, 2018
Breaking Down the Effects of Net Neutrality
The effects of net neutrality from an economist's point of view.
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June 4, 2018
Identifying Personas With Agile Research
A customer persona is a representation of the ideal customer of a business. Personas guide…
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May 23, 2018
Data Mapping Customer Touchpoints
A customer touchpoint is any interaction a business has with a customer. Touchpoints range from…
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May 15, 2018
Accelerating CX Research With Agile
A polished Customer Experience (CX) has proven to be a major advantage, especially in highly…
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April 25, 2018
Creating Data-Driven Customer Profiles
The customer profile is the whole “data picture” of a customer. Customer profiles contain personas…
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April 24, 2018
Data-Differentiating Your CX Strategy
A reality of business is accepting that an unexpected change in customer preference has the…
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April 5, 2018
Top Metrics For Product Managers
Product managers (PM’s) are in a unique position within any organization. They tend to focus…
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February 27, 2018
The Best Way To Drive Your Product Vision
Analytics is the applied use of data in processes, and it's something product managers need…
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