May 23, 2018
Data Mapping Customer Touchpoints
A customer touchpoint is any interaction a business has with a customer. Touchpoints range from…
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May 15, 2018
Accelerating CX Research With Agile
A polished Customer Experience (CX) has proven to be a major advantage, especially in highly…
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April 24, 2018
Data-Differentiating Your CX Strategy
A reality of business is accepting that an unexpected change in customer preference has the…
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April 5, 2018
Sales Hacks With Market Research
Sales is essentially a human-to-human process that often happens through written or spoken communication. In…
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March 14, 2018
From Analytics To Actionable Insights
Frustration and analytics can go hand in hand. After spending hours exploring your data, running…
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March 14, 2018
The Problem With Sales Data
Sales data is often messy and even at times incomplete. In that state, it can…
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March 13, 2018
Agile Customer Research For Product Managers
Product managers have access to a wealth of observational "events" data but often find this…
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March 7, 2018
Product Managers Struggle with Data
Empowered By Data Product managers are incredibly empowered by data but most aren't experts when…
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February 27, 2018
The Best Way To Drive Your Product Vision
Analytics is the applied use of data in processes, and it's something product managers need…
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February 7, 2018
Becoming A Data-Driven Product Manager
Product managers, also known as product owners, are a relatively new and increasingly important role…
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