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Company news and industry insights.
Tanner Wilkey 0
2
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Data Analytics
August 3, 2018

Stop Burning Your Adwords Budget

Many companies live and die from chasing clicks. Adwords can be a tool of prosperity…
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Cole McCubbins 0
5
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Data AnalyticsData CultureLecture Series
July 12, 2018

Welcome to the Data Age

The world has shifted before our eyes to one overflowing with information. This transformation necessitates…
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Aini Liang 0
3
kip-cataclysm-emperitas
Artificial IntelligenceData CultureResearch
June 20, 2018

Don’t Fear the Coming KPI Cataclysm

It’s a centuries-old debate in science whether our world changes gradually or in massive, cataclysmic,…
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Cole McCubbins 0
7
startup-photos
Customer ExperienceCustomer Journey MappingCustomer Lifetime ValueData VisualizationLecture Series
May 23, 2018

Data Mapping Customer Touchpoints

A customer touchpoint is any interaction a business has with a customer. Touchpoints range from…
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Adam Yu 0
5
coaching-coders-coding-7374
Agile ResearchCustomer ExperienceData AnalyticsData CultureLecture Series
May 15, 2018

Accelerating CX Research With Agile

A polished Customer Experience (CX) has proven to be a major advantage, especially in highly…
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Adam Yu 0
3
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Customer ExperienceCustomer Lifetime ValueData Analytics
April 24, 2018

Data-Differentiating Your CX Strategy

A reality of business is accepting that an unexpected change in customer preference has the…
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Adam Yu 0
3
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Customer PersonasData AnalyticsLecture SeriesMarket ResearchSales
April 5, 2018

Sales Hacks With Market Research

Sales is essentially a human-to-human process that often happens through written or spoken communication. In…
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Adam Yu 0
3
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Data AnalyticsData VisualizationFrameworksLecture Series
March 14, 2018

From Analytics To Actionable Insights

Frustration and analytics can go hand in hand. After spending hours exploring your data, running…
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Elliott Wood 0
3
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Data AnalyticsData VisualizationSales
March 14, 2018

The Problem With Sales Data

Sales data is often messy and even at times incomplete. In that state, it can…
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Adam Yu 0
4
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Data AnalyticsData VisualizationFrameworksLecture Series
March 13, 2018

Agile Customer Research For Product Managers

Product managers have access to a wealth of observational "events" data but often find this…
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