May 15, 2018
Accelerating CX Research With Agile
https://www.youtube.com/watch?v=SskzNKhp98A A polished Customer Experience (CX) has proven to be a major advantage, especially in…
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April 25, 2018
Creating Data-Driven Customer Profiles
https://www.youtube.com/watch?v=g7SM9USK448&feature=youtu.be The customer profile is the whole “data picture” of a customer. Customer profiles contain…
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April 24, 2018
Data-Differentiating Your CX Strategy
(This article originally appeared on LinkedIn Pulse and can be found here.) A reality of…
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April 5, 2018
Top Metrics For Product Managers
Product managers (PM’s) are in a unique position within any organization. They tend to focus…
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April 5, 2018
Sales Hacks With Market Research
https://www.youtube.com/watch?v=ZY3_jEXsc9E Sales is essentially a human-to-human process that often happens through written or spoken communication.…
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March 26, 2018
Data-Drive Better Sales Conversions
https://youtu.be/noIjGerm3eE Sales provide revenue for the entire organization and sit at a critical midpoint in…
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March 14, 2018
From Analytics To Actionable Insights
https://www.youtube.com/watch?v=JH-MCo-Xh5g&t=746s Frustration and analytics can go hand in hand. After spending hours exploring your data,…
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March 14, 2018
The Problem With Sales Data
(This article originally appeared on LinkedIn Pulse and can be found here.) Sales data is…
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March 13, 2018
Agile Customer Research For Product Managers
https://www.youtube.com/watch?v=bZlNO9E-zz8 Product managers have access to a wealth of observational "events" data but often find…
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March 7, 2018
Product Managers Struggle with Data
Empowered By Data Product managers are incredibly empowered by data but most aren't experts when…
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