Elliott Wood 0 3 Customer ExperienceCustomer PersonasFrameworksLecture Series April 25, 2018 Creating Data-Driven Customer ProfilesThe customer profile is the whole “data picture” of a customer. Customer profiles contain personas…Read More
Elliott Wood 0 4 Customer ExperienceCustomer Journey MappingInfographicProduct Management April 5, 2018 Top Metrics For Product ManagersProduct managers (PM’s) are in a unique position within any organization. They tend to focus…Read More
Elliott Wood 0 3 Customer Journey MappingCustomer Lifetime ValueCustomer PersonasLecture SeriesSales March 26, 2018 Data-Drive Better Sales ConversionsSales provide revenue for the entire organization and sit at a critical midpoint in the…Read More
Elliott Wood 0 3 Data AnalyticsData VisualizationSales March 14, 2018 The Problem With Sales DataSales data is often messy and even at times incomplete. In that state, it can…Read More
Elliott Wood 0 3 Data AnalyticsInfographicProduct ManagementResearch March 7, 2018 Product Managers Struggle with DataEmpowered By Data Product managers are incredibly empowered by data but most aren't experts when…Read More
Elliott Wood 0 3 Customer ExperienceCustomer Lifetime ValueData VisualizationLecture SeriesProduct Management February 27, 2018 The Best Way To Drive Your Product VisionAnalytics is the applied use of data in processes, and it's something product managers need…Read More
Elliott Wood 0 4 Market ResearchMarketing February 16, 2018 What is Customer Lifetime Value?Customer Lifetime Value (CLV) is arguably the most important business metric from an economic standpoint.…Read More
Elliott Wood 0 7 CryptoUncategorized February 2, 2018 Why Cryptocurrency Will Kill CashThe End Is Near! One thing becomes very apparent when you examine the reception of…Read More
Elliott Wood 0 5 Data AnalyticsMarket ResearchMarketing January 23, 2018 Marketers Lack Data SkillsEmpowered By Data It should come as no surprise that a majority of marketers feel…Read More
Elliott Wood 0 3 Data AnalyticsMarket ResearchMarketing November 9, 2017 Better Insights Through Customer Lifetime ValueMarketing is moving from a data-driven function to a data-centric function. In today's increasingly data-heavy…Read More
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